Downtown Economic Enhancement Strategy

Downtown Economic Summit

Retail Market Analysis

Retail Report

America Downtown®

America Downtown® Presentation

Indiana Downtown®

HyettPalma
703-683-5126
info@hyettpalma.com

The Retail Report

There has always been a degree of risk in determining what types of retail businesses can thrive in a specific Downtown. Now there is a tool from HyettPalma that helps you eliminate the guesswork and improve your odds of success. That tool is the retail report and it will revolutionize your business development attack.

What is the Retail Report?
A true breakthrough in market research, the Retail Report is a book full of current, accurate statistical information, customized for your specific Downtown trade area. The Retail Report documents how much you can expect area residents to spend on over 100 types of retail goods during the upcoming year.

In short, the Retail Report reveals the market potential for existing and prospective retailers. This makes the Retail Report a powerful new tool for revitalizing your Downtown's economy.

Customized Data
The Retail Report is not a book of national, statewide or citywide statistics. Each report is customized for a specific trade area. Your Retail Report will reveal consumer spending patterns in your trade area — the area that really counts.

How is Your Retail Report Produced?
Each Retail Report is individually produced by HyettPalma. First CACI — an international data and research firm — provides HyettPalma with detailed demographic and socio-economic statistics for your trade area. Then, using our own exclusive data-management software, HyettPalma combines this information with consumer expenditure data. The result is an accurate "snapshot" of your Downtown's current retail business outlook.

Who Will Profit from the Retail Report?
Anyone working with Downtowns to retain, expand, and attract retail businesses will find the Retail Report a must for defining business development strategies that succeed.

With the Retail Report, Downtown directors, chambers of commerce, economic development professionals, community planners, and state and municipal staff who work with Downtowns can determine which retail markets are fertile and which are dry. This is the information you need as you work with business owners to reduce the number of business closings, increase retail variety and attract business prospects who can thrive in your Downtown.

In addition, business owners and entrepreneurs can use the Retail Report to examine the local population's spending potential for a given retail business, determine their business's growth potential, measure demand for new types of businesses, and persuade investors to extend financial support.

Communities Big and Small
The Retail Report is essential for Downtowns in cities of all sizes and works equally well for neighborhood business districts and other commercial areas. Anywhere you need to examine the current retail picture, the Retail Report will be indispensable.

How Can You Order?
To receive your individualized Retail Report, fill out the order form and mail it to us with your trade area description. Your trade area can be any shape or size. It can be described in words (such as “a 5-mile radius from the intersection of Main and Walnut Streets”) or with a map. Call us and we will be happy to help you define your trade area.

Along with your order please send a check payable to HyettPalma for $495. This price covers the cost of the report and Federal Express shipping. If you would like to examine multiple trade areas for your Downtown, each additional Retail Report can be ordered for $175.

How Quickly Can You Get One?
Your customized Retail Report will be shipped within 2 weeks of receiving your order.

If you have any questions or need advice, please call us at 703-683-5126.